The AI front desk for salons and spas

The call you miss today becomes another salon's client.

When your team is busy with clients, Bella picks up the phone, answers questions, books appointments, and sends reminders so your chairs stay full.

First 2 months free, no setup fee, cancel anytime
24/7Calls answered
MoreAppointments booked
FewerEmpty chairs
B
Bella
Online, salon front desk
Hi, I'm Bella, your salon assistant. I can book an appointment, answer pricing, reschedule, or help with a gift card. What can I do for you?
First 2 months free for founding salons and spas.19 of 25 spots left
Runs on the booking software you already use:VagaroSquareMindbodyBooksyEvery call recorded and transcribed.
One front desk, every call

Everything your front desk does, handled by one AI agent.

Nine jobs Bella does on every call, so no booking, reschedule or question slips.

Featured

Books and reschedules

Checks your stylists' availability, books the right service for the right time, reschedules or cancels, and confirms by text.

Featured

Cuts no-shows

Sends reminders and confirmations, and nudges clients to rebook, so fewer chairs sit empty.

Featured

Fills open chair time

When a cancellation opens a slot, Bella offers it to your waitlist so the opening does not go to waste.

Answers every call

Picks up 24/7, after hours, on busy Saturdays, during overflow. Under-a-ring pickup, never a voicemail.

Answers services and pricing

What you offer, prices, how long it takes, your hours and location, from your own menu, then books it.

Handles gift cards

Answers gift-card questions, takes purchases and checks balances, a common call handled automatically.

Outbound rebooking

Consented reminders, rebooking nudges and offers to fill last-minute openings, automatically.

Featured

Records and scores calls

Every call recorded, transcribed and scored, so you can review quality and coach the AI.

Shows your numbers

Calls answered, appointments booked, no-show rate and chair utilization, at a glance.

Plus optional SEO and Google Ads support so new clients find your salon first. Ask about the growth add-on.

Why salons switch

Every call answered. Every chair kept full.

Your stylists can't step away from a client to answer the phone. Bella books the bookings they'd miss and sends the reminders that keep the chair from sitting empty.

24/7
Every call answered
Bookings, reschedules and questions, even after you close
0%
Fewer no-shows
Representative drop from automatic reminders and confirmations
Filled
Last-minute openings
Cancellations offered to your waitlist so the chair stays booked

Representative figures. Replace with your real numbers before launch.

See what it's worth to you

What do missed calls and no-shows cost your salon?

Every unanswered call is a booking lost, and every no-show is an empty chair you can't rebook. Move the sliders to estimate it for your salon.

Bookings, reschedules and questions across all lines
Calls that ring out while stylists are working
Average spend per appointment
You're leaving on the table
$7,140
/ month in missed bookings. SuperMIA typically recovers $3,570+/mo by booking calls that would have gone to voicemail.
Book a 15-min Demo

Estimate based on a share of missed calls becoming booked appointments, for modeling only.

The problem

You can't book a new client and finish a balayage at the same time.

Your team is heads-down with clients all day, that's the job. But the phone keeps ringing, and the caller who reaches voicemail just books with whoever picks up. Add the no-shows that leave a chair empty, and a busy salon still leaks revenue. Bella answers every call and keeps the book full.

Without Bella

Bookings and chair time slip away.

The call rings out while you're mid-color, the new client books elsewhere, and last night's no-show left a $90 gap nobody filled. Busy days still lose money.

Calls go to voicemail while stylists work
No-shows leave empty chairs nobody rebooks
After-hours bookings call the next salon
With Bella

Every call booked, every chair kept full.

Bella answers every call, books the right service into your calendar, sends reminders that cut no-shows, and offers openings to your waitlist so the chair stays booked.

Every call answered and booked, 24/7
Reminders and confirmations cut no-shows
Cancellations filled from your waitlist
No-shows, handled

An empty chair is money you can't get back.

A no-show or a last-minute cancellation isn't just a missed appointment, it's an hour of a stylist's day you can't resell. Bella sends the reminders and confirmations that keep clients showing up, and when a slot does open, it offers it to your waitlist before it goes cold.

So the book stays full, your stylists stay busy, and the revenue that used to leak through no-shows stays in the salon.

  • Reminders and confirmations before every appointment
  • Rebooking nudges so clients come back on schedule
  • Cancellations offered to your waitlist to fill the slot
  • Late-cancellation and deposit policies applied consistently
  • Every change synced to your booking system
2:40 PM, what your team sees
Opening3:00 PM, cancellation
ServiceWomen's cut and style, 45 min
WaitlistOffered to 3 clients
Filled byJ. Reyes, confirmed
StylistMaya, 3:00 PM
Opening filled from waitlist, confirmation texted
Automation

No missed calls. No empty chairs. No phone tag.

SuperMIA doesn't help your team work harder, it removes the busywork entirely.

Appointment booked

The right service booked into your real calendar, no callback, no message slip, no one stepping away from a client.

While your team works

No-show prevented

Reminders and confirmations go out automatically, so clients show up and chairs stay full.

Fewer empty slots

Opening filled

A cancellation is instantly offered to your waitlist, so a last-minute gap becomes a booked appointment.

From your waitlist
The solution

Meet Bella, your AI salon front desk.

An AI answering service built for salon and spa call flows, not generic chat. It books the right service, reschedules, answers from your menu, handles gift cards, and keeps the chair full with reminders.

Built for salons and spas

Runs your exact front-desk playbook.

  • Answers every call 24/7, bookings, reschedules and questions
  • Books the right service and duration with the right stylist
  • Answers services, pricing and hours from your menu
  • Sells and redeems gift cards
The chair stays full

Cleaner books than a paper calendar.

  • Sends reminders and confirmations that cut no-shows
  • Fills cancellations from your waitlist
  • Records, transcribes and scores every call for review
  • Speaks English and Spanish, auto-detecting on the call
Night and day

Your front desk today, vs. with SuperMIA.

Same clients. Same stylists. None of the missed calls.

The old way, chaotic

Bookings slip, chairs sit empty.

Calls ring out while stylists are with clients
No-shows leave gaps nobody fills
What do you charge? Calls interrupt the floor
After-hours requests book elsewhere
Cancellations never reach the waitlist
With SuperMIA, calm

Every call booked, the book stays full.

Every call answered and booked, 24/7
Reminders cut no-shows automatically
Services and pricing answered without your team
After-hours bookings captured, not lost
Cancellations filled from the waitlist
Live walkthrough

A day at your front desk, handled.

Tap any moment to see exactly what Bella does, and what your team sees on the other side.

Saturday, fully booked floor

The call no one could step away to take.

A new client wants a cut and color while every stylist is busy.
1Bella answers and explains the service and price
2Checks stylist availability for the right duration
3Books it, confirms by text, and syncs your calendar
What your team sees: a new appointment on the book, no one off the floor.
Case result

Same chairs. A fuller book.

What changes when no call goes unanswered and no-shows drop.

Lush & Co. Salon, Scottsdale, AZ

We stopped losing Saturday calls to voicemail, and our no-show rate dropped by a third.

A 6-chair salon put Bella on overflow and after-hours. The team stopped stepping away from clients to answer the phone, and the automatic reminders kept the book full.

We were losing bookings every busy day and eating no-shows every week. Now every call gets answered and booked, reminders go out automatically, and cancellations get filled. The chairs just stay busy.
+34%
More appointments booked
-31%
No-show rate
Under 1 ring
Average pickup time
$0
Extra front-desk staff

Shown as a representative case result, not a guarantee. Replace with a verified salon result before launch.

Trusted by salon and spa owners

The front desk that never clocks out.

On a busy Saturday we'd miss a dozen calls. Now Bella answers every one and books it. Our stylists never have to put down their shears.

N
Nina R.
Owner, Lush & Co. Salon

The reminders alone were worth it. Our no-shows dropped fast, and when someone cancels, the slot gets filled from the waitlist automatically.

T
Tanya B.
Manager, Serenity Day Spa

It syncs straight into Vagaro, so the book is always right. Bookings, reschedules, gift cards, all handled without a single sticky note.

M
Marco D.
Owner, The Sharp Room Barbershop
Vagaro / Square Integration

Bookings that land straight in your calendar.

Works with Vagaro, Square Appointments, Mindbody, Booksy and your existing phone line. Bella books the right service for the right duration, reschedules or cancels, and writes back to your booking software automatically. No double entry, no double-booked stylists.

  • Books it in your booking system for you, not a parallel calendar
  • Clients, stylists, services and times stay in your system
  • Service durations, prices and deposits follow through automatically
  • Reschedules and cancellations sync both ways
New appointment, written back
ClientA. Morgan (New)
ServiceCut and color, 120 min
StylistMaya, Chair 3
Date / TimeSat, 1:00 PM
Deposit$25, collected
Synced to Vagaro, 11:18 AM, zero double entry
Dashboard

One dashboard for calls, bookings, and no-shows.

Across every stylist, switch the range and watch the numbers update. Interactive preview with sample data.

SSuperMIA Console
Calls answered
586
+28% vs prev.
Appointments booked
312
+34% vs prev.
No-show rate
9%
-31% vs prev.
Chair utilization
88%
+12% vs prev.
Calls by hour+29% after-hours
9A11A1P3P5P7P+
Calls by type
New bookings46%
Reschedule and cancel32%
Services and gift cards22%

Interactive demo with sample data. Real numbers from your salon after you go live.

Compare

AI front desk vs. answering service vs. voicemail.

Where an AI agent that books and fills the chair fits next to the alternatives most salons already use.

CapabilityVoicemailHuman answering serviceSuperMIA (Bella)
Answers every call 24/7Sometimes (extra fees)Yes
Books into your booking systemTakes a messageAutomatically
Reschedules and cancelsTakes a messageYes
Answers services and pricingYes
Sends reminders to cut no-showsYes
Fills cancellations from waitlistYes
Handles gift cardsYes
Outbound rebookingYes
Voice, chat, SMS and WhatsAppVoice onlyAll channels
Cost to scaleFree, but loses bookingsPer-minute / per-callFlat, no new hires
Founding Cohort, 19 of 25 left

Your first 2 months are on us.

Join the founding cohort and run your whole front desk free. Launch Bella, test it on real calls, and watch the book fill and the no-shows drop before a monthly bill ever starts.

  • Run booking, reminders, gift cards and rebooking from day one
  • Founder-assisted setup tuned around your services and stylists
  • Keep your locked founding rate after onboarding
  • No risk: 30-day money-back if it isn't working
Founding Offer
$0
for your first 2 months, then your locked founding rate
$0monthly fee while you onboard
$2,500white-glove setup included
90 daysto prove it works
Claim your spot
Cancel anytime, no setup fee
Pricing

Your whole front desk, three ways to get it.

All plans include 24/7 answering, booking and rescheduling, reminders, booking-software sync, and unlimited concurrent calls.

MonthlyAnnualSave 15%
Tier 01
Essentials
Solo and small salons
The always-on phone and chat agent. Stop losing after-hours and overflow bookings.
$99 / mo
Billed monthly
First 2 months free
  • Voice AI agent, inbound, 24/7
  • Chat AI agent, web widget and SMS
  • Booking, reschedule and cancel
  • Services, pricing and hours from your menu
  • Appointment reminders and confirmations
  • Booking-software sync, no double entry
  • 1,500 AI minutes / month, 1 location
  • Email support, 24-hour response
Start a 30-day trial
Most chosen
Tier 02
Pro
Growing salons and spas
The complete always-on front desk. Waitlist fill, gift cards and outbound.
$229 / mo
Billed monthly
First 2 months free
  • Everything in Essentials, plus
  • Waitlist fill for cancellations
  • Gift-card sales and balance checks
  • Outbound, rebooking nudges and openings
  • Deposit and cancellation-policy handling
  • Call scoring and quality review
  • 5,000 AI minutes / month
  • Up to 10 stylists, multi-chair
  • Priority support, 4-hour response
Get Started
Tier 03
Enterprise
Multi-location
For salon and spa groups with multiple locations. Scale, centralize, report.
$499 / loc / mo
Billed monthly
First 2 months free
  • Everything in Pro, plus
  • Multi-location roll-up and reporting
  • Revenue and no-show analytics
  • Centralized activity across locations
  • Role-based team access
  • Unlimited stylists and AI minutes
  • Dedicated success manager
  • White-glove onboarding ($2,500 value)
  • Custom integrations, 1-hour support
Talk to sales
No setup fee Cancel anytime 30-day money-back guarantee

Illustrative tiers mirroring SuperMIA pricing. Confirm live prices from the pricing page before launch.

Questions, answered

Salon answering service: questions owners ask.

Short answers to what comes up before salons go live.

A salon answering service answers your inbound calls when your team is with clients. SuperMIA goes further: its AI receptionist books, reschedules and cancels appointments, answers services and pricing questions, handles gift cards, and sends reminders to cut no-shows, 24/7, across voice, chat and WhatsApp.

Keep your chairs full, even when you're slammed.

Book a 15-minute demo. We'll set Bella up on your real services and stylists so you can hear it answer a call and book the appointment, before your next busy Saturday.

First 2 months free for founding salons, no setup fee, cancel anytime